Sunday, January 26, 2025

Michigan's Struggle for Statehood

The British officially turned over Fort Detroit to the United States and evacuated on July 11, 1796. At noon, the Union Jack was lowered and the American flag was raised. Michigan was officially part of the United States under control of Territorial Governor Arthur St. Clair.  

On July 13th, United States Colonel John Hamtramck arrived with 400 soldiers to secure the Detroit command. Detroit consisted of a wharf, a fort, and a citadel of about 100 houses, shops, taverns, and Ste. Anne's Church. Ribbon farms extended on both sides of Detroit from the St. Clair River up stream to the Rouge River downstream.

The first United States Federal Census in the Michigan Territory was in 1800. Detroit's numbers were so small that they were lumped in with Wayne County's numbers. It was estimated that 500 people lived within the stockade with another 2,100 living on nearby farms. 

In 1810, the first Michigan Territorial census counted 770 people living in Detroit while the rest of Michigan territory showed a population of 4,762. With a combined population over 5,000, Michigan was entitled to three seats on the Northwest Territory's legislature. By 1815, Detroit was incorporated as the City of Detroit with its own governing board.

Population growth was slow in Michigan because the Surveyor-General of the United States issued a faulty land report based on flawed and incomplete information that the territory was nothing but lakes, swamps, and sandy land. Most settlers hoping to homestead farmland out West opted to follow the Ohio River water highway to Ohio, Kentucky, Indiana, Illinois, and Missouri. The erroneous account delayed Michigan's development.

The inaugural trip of the steamship Walk in the Water, named after a Wyandot tribal chief, left from Buffalo, New York for its destination of Detroit, Michigan in 1818. This marked the beginning of regular steam service carrying passengers and goods between the East and Detroit. Steamship travel on Lake Erie opened up Michigan and the Great Lakes area for farming, timber, and mining interests from New York City. 

The 1820 census showed Detroit's population to be 1,442 while Michigan's population grew to 8,927. Government-funded post roads were built radiating from Detroit helping to develop small towns and farming communities inland. On a public safety note, City Fathers erected a public whipping post near the intersection of Woodward and Jefferson avenues to discourage petty crime and drunkeness. It remained in use until 1831. As a result of the Greek War for Independence, 1822 saw a huge influx of Greek immigrants to the Detroit area.

Travelers headed to Buffalo, New York.

The United States' second wave of immigration consisted mostly of Irish and Germans. Many of these newcomers constructed the Erie Canal between 1817 to 1825. The Irish with horses and mules dug 363 miles of canal while German stonemasons engineered bridges and built thirty-six locks that raised freight boats and other canal traffic 565 feet in elevation from east to west. When the canal opened on October 26, 1825, it set off a land boom in Michigan and Detroit until 1837.

The 1830 census of the Michigan Territory counted 85,000 people which qualified Michigan for statehood. There was a delay because of the Toledo Strip dispute with Ohio in 1835. This was the original Buckeye/Wolverine rivalry. The so-called Great Toledo War was a stalemate settled with ink rather than blood.

Michigan was admitted to the Union on the condition that the Ohio boundary be accepted. Ohio got the Toledo Strip and Michigan got the entire Upper Peninsula with some of the most gorgeous and extensive lakefront property in the United States. Statehood was granted in 1837. 

Michigan soon adopted its state seal and motto designed by Lewis Cass in 1835. The bald eagle symbolizes the United States, while the elk and the moose holding a shield symbolize Michigan, with the Latin word "Tuebor" meaning "I will defend." The state's motto is "Si Quaeris Peninsulam Amoenam Circumspice" (If you are looking for a beautiful peninsula, look around you), all on a field of dark blue.

Erie Canal Populates the Great Lakes Region

Sunday, January 5, 2025

Detroit's Pfeiffer Brewery and Johnny Pfeiffer


The Johnny Pfeiffer plaster-of-paris figurine depicts a Revolutionary War minuteman playing a fife. Designed by Walt Disney Studios in 1951 for the Pfeiffer Brewing Company, the back bar statuette was made by the Plasto Corporation in Chicago. A company spokesperson says Pfeiffer Brewing commissioned eight different versions of Johnny over the 1950s. Two thousand of the 7.25 inch figurines were produced every month making it the most common and least valuable statue they ever produced, currently selling on Ebay for $25 to $45 depending on condition and the motivation of the buyer.

Brewery founder Conrad Pfeiffer brought the original beer recipes from Germany in the late nineteenth century. The original styles were "Pfeiffer's Famous"--a light lager--and "Pfeiffer's Wurtzburger"--a dark lager. Their brew masters used only new seasoned white oak kegs and barrels to insure consistent quality and taste. Pfeiffer became Detroit's third most popular beer brand behind Stroh's and Goebel before Prohibition took effect in 1920.


Repeal was passed by Congress and signed by President Franklin Roosevelt in December 1933, ending America's nightmare experience with Prohibition. Beginning in February 1934, Pfeiffer restored the exterior beauty of its original building built in 1889. The interior of the plant was completely remodeled, enlarged, and modernized. Legal beer shipments resumed on May 15, 1934.

Pfeiffer gained considerable market share after Prohibition repeal largely due to heavy-handed distributors who intimidated vendors and tavern owners to take their beer products over other brands. Complaints from vendors prompted the Michigan Liquor Commission to investigate Pfeiffer distributorships.

On February 22, 1935, Michigan Assistant Attorney General Gordon E. Tappan testified at a Liquor Commission public hearing that "(Pfeiffer Brewing Company) made no attempt to screen its distributors for character, qualifications, morals, or police records." Tappan charged the company and its agents with using strong-arm tactics to muscle in on Michigan's beer industry. The company made no attempt to rid itself of underworld influence.


The Macomb Distribution Company had Mafia boss Joe "Uno" Zerilli and his underboss William "Black Bill" Tocco on their board of directors with Anthony Lambrecht, Alfred Epstein, Abe Rogoff, and H. Armin Weil, who also had police records. The board of Meyer's Products Company--another Pfeiffer distributor--included Donald F. Gray--president; Charles Leiter--vice-president and Oakland Sugar House Gang co-boss; Henry Shorr--treasurer and Sugar House Gang co-boss; Elda Ruffert--secretary; James Syla--manager; Sam "the Gorilla" Davis--company agent and known Purple Gang enforcer; and Henry Toprofsky--company agent and known Purple Gang enforcer. 

Pfeiffer Brewery officials were required by the Michigan Liquor Control Commission to show cause why their brewing license shouldn't be revoked. Then president William G. Breitmeyer pled ignorance and said the company was having trouble keeping up with demand. They didn't need to force their products on anyone. On April 10, 1935, the company agreed to bar all persons with criminal records from serving as beer distributors and suspended their contracts. Despite the bad Depression-era publicity, Pfeiffer became Detroit's most popular brand overtaking Stroh's and Goebel by the end of the 1950s. But trouble was brewing on the horizon.

In the 1960s, Budweiser, Miller, and Pabst sought to become national brands. Because of their assets, access to capital, and huge advertising budgets, the Big Three brewers put many regional brewers out of business--not because of superior products but because of marketing and financial resources.


To compete with the Big Three, Pfeiffer changed its corporate name to Associated Brewing Company (ABC) in 1962. ABC acquired and consolidated smaller Midwestern brands and breweries to position itself in the national market, but they overextended themselves and became overburdened with debt. The old Pfeiffer brewery and bottling plant on Beaufait Avenue closed in 1966, and by 1972, the rest of ABC's remaining assets were sold off.

Detroiters are left with some aging memorabilia and a few random facts. In some small measure, the microbrewery movement of the twenty-first century is nipping at the heels of the national brands and cutting into their profits. Many of the old-style beers are once again available for our quaffing pleasure.

Many thanks Renee Reilly-Menard for gifting Johnny Pfeiffer to me along with the Vernor's gnome. The Detroit Historical Museum already has Johnny Pfeiffer in its collection. He looks good on my mantelpiece. I think I'll keep him.

Home for the gnome: https://fornology.blogspot.com/2019/01/vernors-gnome-found.html